Fashion news

Billionaire: New Collection

The Italian brand of luxury clothing and accessories Billionaire introduced the Spring-Summer 2015 collection in Dubai, consisting of the lines Billionaire The Man, Eveningwear, Formalwear and Billionaire Women. The inspiration was Australia. The models use a bright palette of colors reminiscent of the unusual landscapes of the continent and the culture of the natives. Tattoos and dot motifs of the indigenous people of the country are reflected in the original patterns on silk shirts, blazers and t-shirts. The key element of the collection is undoubtedly a biker jacket made of python skin and bombers.

Gossip Girl in Jimmy Choo

The American shoe brand Jimmy Choo has a new face. They became actress and singer Leighton Mister, who starred for the brand's spring-summer advertising campaign. Her popularity was ensured by her starring role in the TV series "Gossip Girl", which became a television hit. In her interview during the photo shoot, the actress shared her opinion about modern fashion: “I like to experiment with style depending on my mood, but comfort is the most important for me. Like everyone else, I went through different stages with regard to style, but I I don’t live by the principle of “fashion for the sake of fashion.” I realized that I feel the best when I’ve loved and very comfortable things on me, so I usually put on some of the things checked by time. ”

TUMI: 40 YEARS

Dubai celebrated the 40th anniversary of the American brand Tumi, best known for the design of travel bags and accessories. In honor of the round date, the city was visited by creative director George Esquivel, who presented the exclusive collection of The 1975 Collection. The limited edition was created using leather materials similar to those that Tumi imported from South Africa 40 years ago and is presented in hand luggage accessories, brief cases, backpacks and travel bags.

Harvey Nichols - Dubai

From July 1 to July 15, an exclusive pop-up installation with clothing and accessories by local designers will be posted at Harvey Nichols - Dubai Department Store. The campaign will be held in honor of the holy month of Ramadan. The pop-up boutique will feature lines from Anthropology of Design, IAMMAI, Faissal El-Malak, Zena Presley, Bedouin, All Thing Mochi and Dee by Dalia.

Elisabetta Franchi - for animal rights

Not everyone knows that Italian designer Elizabeth Franchi is an ardent animal rights activist. As a dog lover, Franky has created a new capsule collection of accessories, the proceeds from which will be transferred to help organizations for the protection of dogs. Artist Megan Hess took part in the development of the EF Loves Dogs collection, whose illustrations were used as prints. Franky has created special goods for women’s handbags in style for “our smaller brothers”: leashes, collars, luggage, dishes and even clothes.

Players at La Martina

The Argentinean brand La Martina, known for expensive clothing for polo players, has introduced the new Royal Box capsule collection dedicated to The Guards polo club. Its main element was military details in the military style. And The Centennial Special Edition was created in conjunction with Maserati using light textures and neutral shades. The White Polo Short classic white polo shirt in honor of the 30th anniversary of the Argentine Fashion House has also become an iconic element of the season.

Kenzo: the most fashionable bus

In April, in Dubai, you could see the most fashionable bus in the world. Kenzo fashion bus traveled the streets of the city as part of a promotion for the capsule collection exclusive to Dubai. One day, a double-decker white-to-large blue pea bus was parked in Jumeirah near Umm Suqeim Park. Inside it was equipped with a showroom with clothes and accessories from the new Kenzo collection. Previously, a similar bus traveled to Singapore, Paris and Miami.

Prada: Postman Dreams

The Italian Fashion House Prada has unveiled a series of five comedy short films, "Postman Dreams," shot by American film director and photographer Otem de Wald. The main character is a postman. “In the world of Prada that I created, childhood desires are mixed with adult fantasies. I think the best in the fashion world is an innocent obsession with beauty that inspires me,” said Des de Wilde. The five films are connected with life situations by a dumb character - the cult bag The Prada Galleria, which can be recognized instantly. Short films "The Postman", "The Makeout", "The Battlefield", "The Tree" and "The Laundromat" can be viewed on thepostmandreams.prada.com

J.M. Weston: new design

The French brand, famous for tailoring high-quality leather shoes, presented a collection of men's moccasins Le Moc Weston. The model was developed in 2015 by creative director Michel Perry and repeats the iconic shoes worn by dandies and dignitaries - the 180 mocassin model. All models of the collection are created from soft, like cashmere, calf skin. In this case, a special technique was used that supports the foot, as a result of which the leg does not get tired after long-term wearing of shoes.

Children's fashion show at Galeries Lafayette

The largest department store in Dubai - Galeries Lafayette - in partnership with the Queen of Spade and Poca & Poca brands held a fashion show "Just Like Mom" ​​("Like a Mom"). A show featuring fashion models and children as models took place inside a department store at The Dubai Mall. The well-known brands Maje, Sandro, Moschino, as well as Pinko were also presented during the show. It should be noted that the show was timed to coincide with Mother's Day, celebrated in the UAE on March 21.

The new face of Mango

The legend of French football, Zinedine Zidane, became the face of the Mango Man campaign of the Spring Spring 2015 season. According to Zizu, he likes the price-performance ratio, and he himself wears clothes from Mango Man with pleasure. "The most important thing is that the clothes fit well on me and I feel comfortable in it." It is also worth noting the success of the Spanish brand: in 2013 alone, the brand in the mass market segment gained 1.846 billion euros.

Pleasant surprise: Please Jeans

Please open the first Italian clothing store in the Middle East at Mercato Mall. The brand, created in 1993 by Emilia Ghiberti and Adriano Aeri, is very popular among European youth and is characterized by vintage images dominated by denim. Denim, as well as cotton, linen and leather are the main elements of the collection, and designers always sew a distinctive sign on jeans - a small heart. In addition, the collection includes tops, dresses, t-shirts and overalls. The brand is fully produced in Italy and pleases with affordable prices.

DONNA KARAN NEW YORK

In Dubai, a private VIP show of the new Donna Karan New York collection was held in a private villa at Sofitel Hotel. This spring, designer Donna Karan returned to the origins of her own creativity and dedicated the collection to her beloved city - New York - and its streets. Karan has also developed a system of seven basic things Seven Easy Pieces - combining them, you can create the perfect wardrobe of a modern woman. In addition, the purpose of the collection was to create images that can be easily used both day and evening. In the new collection, a palette with black, white, red and indigo colors is visible. A team from New York attended the evening, followed by dinner, noting the prospects for the local market.

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