CBRE PRESENTED ITS TRADITIONAL REPORT STUDYING THE ACCESSION OF INTERNATIONAL BRANDS IN A NUMBER OF WORLD CITIES. ACCORDING TO HIM, IN 2016, DUBAI FIRST TIME CONSUMPTS THE SECOND PLACE, IMMEDIATELY AFTER LONDON. RESEARCH SHOWED THAT IN DUBAI 57% OF INTERNATIONAL RETAILERS CARRY OUT ITS PRESENCE, WHEN LONDON'S INDICATOR IS 57.9%. RESULT OF SHANGHAI, TAKING THE THIRD PLACE, -54.4%.
During 2015, Dubai attracted 38 new high-level international brands, including Saints and Old Navy. Most of them come to the emirate from Europe (62.6%) and the USA (60.6%). Abu Dhabi also ranked high in terms of penetration by European retailers (40.6%) and brands from the Asia-Pacific region (11.8%). By the way, retail companies from the Asia-Pacific region continue to remain more concentrated in their region, but Dubai has once again turned out to be a city with a large and growing fund of such enterprises - 23.5% of brands from the Asia-Pacific region carry out their presence here. Abu Dhabi, Kuwait and Doha are also among the top five for similar retailers in the Middle East.
