Made in UAE

While some enter the UAE market, local designers conquer other countries with no less success. We have compiled an overview of stamps with an Emirate residence permit, which have been looked closely at by local clients and foreign fashionistas.

Bouguessa

Faiza Bugessa, a designer with French-Algerian roots, previously worked as a flight attendant. Frequent flights to Dubai fell in love with her in this city. What to do here, she thought up right away - to sew clothes, since from childhood her grandmother instilled in her a love of patterns and knitting. But which one? To father’s advice: "Abayi!" first waved, and then listened and made the first collection. Yes, such that one of the outfits chose Beyoncé as outerwear. The star remains faithful to Bouguessa - recently, going to a party in Los Angeles, she supplemented her image with a dressing gown of the brand (now, in addition to abai, there are all kinds of clothes in the line). Faiza built the collection of the Fall-Winter 2017/2018 season on modern romanticism: stand-up collars, flared sleeves, elongated silhouettes and autumn tones, among which, like a flash, it is bright scarlet.

//bouguessa.com/

Madiyah Al Sharqi

Sheikh Madiya Al Sharki, the daughter of the ruler of Fujairah, from childhood tried on exquisite outfits - she knows like no one what perfect cut and body-pleasing fabrics should be. The girl founded her brand in 2012, having previously graduated from the Dubai branch of the French ESMOD. Her things embody a modern, young, but very demanding woman: the finest lace, delicate finishes, natural fabrics, a perfect fit and world trends. For this fall, Madia proposed a patchwork and a gingham cage - in her performance they turned out to be very elegant and soft.

//madiyahalsharqi.com/

Zayan The Label

Zayan Gandur is an example for many: a successful designer and entrepreneur, a talented manager, a fashion influencer and a mother of two daughters. It is this woman from Beirut - one of the co-founders and the main buyer of the Dubai network of multi-brand boutiques Sauce. Having put her on her feet, in 2011 she took up the development of her own brand Zayan The Label. Unexpected details and decorative elements are the designer’s favorite move. In the latest collection, they became original sleeves, beaded collars and shoulders, floral embroidery, as if carelessly scattered around things, and flounces.

//zayanthelabel.com/

All Things Mochi

Nothing inspires Ayu Tabari more than travel. She names each collection in honor of a point on the map she visited: Thailand, Spain, Hungary, Morocco ... Moreover, local artisans participate in the production and decoration (for example, embroidery) of things. Therefore, Aya declares with full responsibility that her brand symbolizes pleasure, honesty, unity and empowerment. And she herself absorbed a mix of cultures from childhood: born in Palestine, grew up between Oman and Riyadh, then studied in London, and as a result she chose Dubai for life and business. Her autumn collection tells the story of authentic Uzbekistan, and the Spring-Summer 2018 season will take clients to hot Mexico.

//allthingsmochi.com

Ayesha Depala

Bollywood stars in Ayesha Depal do not dare, although an Indian girl has long been living and creating in Dubai. And here she has already earned a name for herself among status clients. They especially appreciate her floral 3D applications on bombers and parks, original tops and the ability to beat hacks so that he seems infinitely feminine. Ayesha Depala wedding dresses are another story with frequent orders from all over the Middle East.

@ayeshadepala

Reemami

Rimma Al Banna is called the first to launch a contemporary category brand in the UAE, as opposed to the couture from local designers prevailing at that time (2009). A girl with Palestinian roots, who was born and raised in the Emirates, stirred up the Middle East fashion with fresh ideas: architectural cut and experimental solutions, original handmade prints and special energy. The one that was essentially breathing in the whole region: young, moving forward, prosperous. In 2016, Rimma was awarded the DDFC / Vogue Fashion Prize, celebrities sparkle with her outfits, she herself, based in Sharjah, tries something new for herself every season: she will focus entirely on shirts, then switch to total denim .

www.reemami.com

Watch the video: Made in UAE - Documentary by Emarat TV - Featuring Al Rawabi Dairy Company (April 2024).